Phone Category

Campaign Rejection Reasons and Resolutions

If your A2P 10DLC Campaign registration request is rejected for eligible reasons, you need to correct and resubmit your request. For a full list of eligible rejection reasons see below. If eligible, you can re-submit your Campaign registration after correcting the identified content violation by deleting and resubmitting the campaign.

Rejection types eligible for resubmission

Each of the below rejection codes are eligible for resubmission. To resolve these issues, please take the corrective action(s) outlined in the table below, and then re-submit your Campaign registration request with the updated information.

Error CodeRejection categoryRejection reasonCorrection needed
30886Invalid Campaign DescriptionCampaign description does not thoroughly explain the purpose of the campaign or description does not match the use case.Verify that the campaign description is accurate and detailed. If you are an ISV registering a direct offering to your customers, please indicate that in the campaign description. Resubmit campaign for review.
30893Invalid Sample Message Use CaseSample messages are either not provided, unclear, or content does not match the campaign use case.Verify that sample messages are accurate and detailed. Sample messages should reflect actual messages to be sent under campaign and indicate templated fields with brackets. At least one of the sample messages needs to include your business name. Use case and campaign description need to match campaign description.
30892Invalid Sample Message Public URL ShortenersPublic URL shorteners are not accepted. The website URL included in the sample messages was either from a public URL shortener or is non-secured.Remove public URL shorteners from sample messages.
30891Invalid Website URLInvalid URL was provided for registration. Websites need to be functioning. If this is a registration pre-launch, it needs to be indicated in campaign description.Verify that provided websites are functioning or detail is provided if the registration is for a pre-launch website.
30896Opt-in ErrorOpt-in message workflow is not sufficient for campaign type and consent is required or opt-in is shared with 3rd parties.Verify opt-in meets CTIA's guidelines. All methods of opt-in need to be listed. If opt-in is collected through a paper form or behind a login, please provide a hosted link to the image of opt-in. If opt-in occurs on a website, please provide a link to the website. The website needs to have a privacy policy and terms of service. Ensure opt-in is not shared with 3rd parties.
30887Opt-out ErrorCampaign indicated collecting and processing consumer Opt-Outs, but the workflow is unclear, missing opt-out keywords or opt-message.Verify that opt-out workflow is accurate and update Message Flow (labeled as 'How do end-users consent to receive messages' while submitting) description with opt-out process.If opt-out is managed, add opt-out keywords and update opt-out message to to include acknowledgement of opt-out request, confirmation that no further messages will be sent, and brand name.
30890Subscriber HelpHELP message reply does not contain brand name, phone number, or email address.Verify that subscriber help message contains brand name, phone number, or email address. Message needs to guide customers on who them can contact after replying "help".
30889Embedded Phone NumberEmbedded phone number use is selected, but is not reflective in the sample message.Verify embedded phone number selection is accurate. Update the Sample Messages with Embedded Phone Number or update Embedded Phone Number selection.
30888Age Gate Not Present / Not AcceptableAge gate is not present.Verify and add a robust age gate to your website or opt-in policy.
30881Invalid Brand Support EmailSupport email is not associated with the brand. The brand supp

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