If you're already running a store on Shopify or WooCommerce, you don't have to rebuild your catalog by hand, built-in migration tools let you bring your products, collections, and store data over directly.
For Shopify stores, you connect your store through a simple OAuth authorization, you log in to your Shopify account and grant access, and your products, variants, images, and collections are pulled in and kept in sync going forward, so changes made in Shopify continue to reflect in your connected store.
For WooCommerce stores, you install the integration on your WordPress site and connect it to your account, which imports your existing products and collections and keeps them synced. This is a good fit if you're moving away from a self-hosted WordPress store but still want to manage products from WooCommerce, or if you simply want your product catalog to live in both places.
Either path saves you from manually re-entering pricing, descriptions, images, and inventory for every product, and once connected, ongoing updates flow through automatically rather than requiring a fresh export and import every time your catalog changes.
To start a migration, go to Ecommerce Store -> Integrations, choose Shopify or WooCommerce, and follow the connection steps to bring your existing catalog into your store.